Karandaaz Pakistan
Pre-Qualification of Agencies for Marketing, Creative, Event, and Production Services
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Posted date 7th September, 2026 Last date to apply 22nd September, 2026
Country Pakistan Locations Islamabad
Category Tender
Type Tender Position 1

Karandaaz Pakistan is a not-for-profit company established in 2014 and registered with the Securities and  Exchange Commission of Pakistan (“SECP”) under Section 42 of the Companies Act,2017. Karandaaz Pakistan promotes access to finance for micro, small, and medium enterprises (MSMEs) and advances  financial inclusion for individuals by leveraging technology-enabled solutions and platforms. Karandaaz  Pakistan operates across multiple program verticals including Karandaaz Capital, Karandaaz Digital,  Karandaaz Innovation, and Karandaaz Research & Insights. 

2. Background and Rationale 

To support its various communication, branding, advocacy, and outreach initiatives across Pakistan,  Karandaaz requires high-quality, reliable, and specialised creative partners. 

Karandaaz intends to empanel qualified agencies and service providers across five distinct service  categories for its yearly Marketing and Communications requirements.  

Agencies may apply for one or multiple categories based on their demonstrated expertise. 


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Submission Instructions 

Bidders must prepare and submit their Expression of Interest (EOI) strictly in accordance with the  following instructions. 

General Category Application Rules 

• Flexible Application: Bidders may apply for one or more categories (Categories A, B, C, D, and/or  E) based on their Organisational relevance, capacity, and demonstrated experience.  

• Targeted Evaluation: Bidders will be evaluated only against the specific fields and categories  marked/checked in their submitted Category Selection Checklist. Unchecked categories will not be  evaluated.  

• Single-Stage Empanelment Threshold: Bidders achieving 80 out of 100 marks or higher in a  category will be eligible for inclusion in the pre-qualified panel, subject to completion of the  procurement process and Karandaaz Pakistan's applicable approvals. 

Folder Structure & Organisation Requirements 

To facilitate evaluation, bidders MUST create separate, clearly marked folders (both physical and  digital) for each category they apply for: 

• Main Folder: Contains all general mandatory prerequisites, legal registration documents, tax  certificates, signed undertakings and declarations (Annexures A, B, C & D), and the master  Category Selection Checklist.  

• Category-Specific Folders: Each category applied for must have its own dedicated folder  containing only the technical evidence, portfolios, team CVs, and references specific to that  category 

Document Format & Technical Specifications 

• Native Searchable PDFs: Bidder-prepared technical proposals, evaluation evidence, annexures  and checklists must be submitted as native/searchable PDFs. Official certificates and third-party  documents may be submitted in their original available format. 

• Verifiable Link & Page References: Bidders MUST specify the exact document page number, file  name, and active Web/Drive Link against each criterion in their submission tables. Failure to  provide a direct link or exact page reference will result in a deduction of marks. 

Bidders shall submit one physical package containing the Main Folder and applicable Category Specific Folder(s), together with an electronic copy of the complete submission via email. Both  submissions must be received no later than 22nd September 2026. 

• Office Address: 1 E, Ali Plaza, Nazim ud din Road, D-Chowk, Islamabad 

• Email: [email protected] 

• Envelopes should be clearly marked: EOI-28 – Prequalification of Agencies for Marketing, Creative,  Event and Production Services


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